All heart. All purpose

In these unprecedented times, as the world faces the brunt of the Covid-19 epidemic it has never been more important to unite for our brothers and sisters in need. Heart For Dream is a collaborative marketing initiative by IDEA Communication, aiming to bridge partnerships with existing clients and new ones. Uniting them together as a force for change for people who need help the most. Today these are the countless front-line workers who are putting their lives at risk facing this pandemic head on. Doctors, Paramedics and nurses who are going above and beyond for humanity. Our goal – to help raise funds and put essential Personal Protection Equipment in their hands at the earliest.


Patients Affected


Supplies Requested


Distance Delivered in Km


Supplies Delivered


Hospitals Helped


Charities donated to







Surgical Masks










A novel new menace

Covid-19 is a new strain of corona virus, initially known as 2019-nCoV. It is an infectious disease spread through close contact through respiratory droplets released during a sneeze or a cough. Coronaviruses are a large family of viruses common in people and across different animals. Covid-19 is a beta coronavirus similar to MERS-CoV and SARS CoV. The virus can live on surfaces up to 72 hours.

Symptoms for Covid-19 can range from none to very mild on one hand to severe illness that results in pneumonia and in some cases death. Common symptoms include a fever, dry cough and fatigue. While the elderly and those with sever chronic health conditions (heart, lung or diabetes) are especially at risk, Covid-19 has claimed the lives of teenagers and the youth too.

Washing hands and maintaining social distancing norms are few of the steps to help prevent the spread of Covid-19.

How to protect yourself from the pandemic

  • Keep your hands clean by regularly washing with soap and water or an alcohol based sanitiser
  • Avoid touching your face with unclean hands
  • Remember to cover your mouth if you feel a sneeze or cough coming
  • Keep your distance (1 metre) from other people, especially the sick and elderly
  • Avoid activities that weaken lungs – like smoking
  • Stay home, stay safe. Self-isolate if you feel ill.
  • Avoid travel and stay away from large groups of people

PPE Goods For Procurement / Donations


We provide a variety of certified Invasive & Non-Invasive ventilators.


We offer a variety of masks including N96, FFP2 & FFP3 Masks, surgical masks and disposable masks of varying ply quality.


We can source non-contact infrared thermometers for your institution.

Protective Wear

We source PPE including surgical robes, disposable protective suits, gloves, face shields & goggles.

Test Kits

We provide antibody test kits, rapid differential detection kits and nucleic acid screening solutions for quick results.

Our Fund-Raising Products

We sell designer masks crafted from nanotextile and antibacterial fibres that is quick drying, breathable & comfortable to wear.

Coronavirus FAQ'S

How is Covid-19 transmitted?

This disease is spread from person to person through tiny droplets released from the nose or mouth during a sneeze or cough. People who are in proximity and who breathe in these droplets get infected. These droplets also can land on surfaces and infect them. People who subsequently touch contaminated surfaces are at risk of being infected.

How do I know if I am infected?

While only a medical test can truly determine infection, common symptoms to watch out for are fever, a dry cough and fatigue. Nasal congestion and body aches and even in some rare cases diarrhoea are also symptoms.

How lethal is the disease?

While 80% of the people who get this disease will recover without needing special treatment, one in every six people who are infected get seriously ill and have difficulty in breathing.

Should I wear a mask?

Only wear a mask if you feel sick yourself. The mask will help prevent you from infecting other people when you cough or sneeze. Also wear a mask if you are looking after someone who is ill. Wear a mask as long as you have the symptoms of cough or sneezes. Stop after 24 – 48 hours after you stop having any symptoms.

How do I protect myself from Covid-19?

Keep your hands clean. Regular washing with soap or an alcoholic sanitiser will help. Avoid touching your face with unclean hands. Cover your cough with a handkerchief or the bend of your elbow sleeve if you don’t have a mask. Maintain social distancing of 3 feet.

What is the virus incubation period?

An incubation period is the time it takes from being exposed to the virus to the time you start displaying symptoms. For Covid-19 this can be anywhere between 1 to 14 days. The common average being 5 days.

Should I avoiding Asians and Asian places of businesses like supermarkets?

No. The Covid-19 virus doesn’t discriminate between nationalities or retail outlets. It has infected people across countries, races and age groups. We encourage everyone to maintain civility and empathy during these times and not to stigmatise anyone.

Can I catch the virus by being in an enclosed place like a subway?

No as this is not an airborne virus. However it is essential to maintain social distancing so that you aren’t in close proximity to a potentially infected person who may have an un-shielded cough or sneeze.


12-year-old scout helps hospitals with innovative ear guards

Most of us will weather the Covid-19 crisis from the safety of our homes. Camping out on our sofas as we watch health care workers around the world in full PPE tending to patients. At this distance we can never truly understand the pain of wearing such garb for a […]

Preparing for back-to-business

The 2019 Covid-19 virus has re-shaped the business landscape. As PR professionals we entered this crisis advising our clientele about how best they should communicate with their employees and stakeholders with respect to upcoming shutdowns and adjusting to work from home deliverables. This was a time to reassure customers that […]

Rethinking tomorrow today

The corona virus pandemic has changed our lives for the foreseeable future on a global scale. Till there is a vaccine freely available and the virus outbreaks tamed across the world, our tomorrow’s are hardly going to resemble the yesterdays we yearn for. With a death toll that will exceed […]

Institutions We Partner With

  • No products in the cart.